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The Business of Writing Podcast

Jan 28, 2020

If the idea of setting goals for the new year makes you want to either puke, or roll your eyes like a petulant teenager, you’re not alone my friend. 

 

Goal setting is one of those topics that’s beaten into the ground over and over – especially around this time of year. 

 

But you know what? It doesn’t have to...


Jan 21, 2020

Justin Blackman is a master of voice. He also LOVES a challenge.

 

Last year, he wrote for 239 different people in different voices. The year before that he wrote 10,211 headlines for 100 different brands—just for fun! He did all this on top of creating content for an International hotel company with 12 distinct brand...


Jan 14, 2020

As a copywriter, mindset life coach and former defense attorney, Linda Perry’s career hasn’t followed the typical marketing-to-copywriting track.

 

She's got plenty of stories and experiences to share – including what she learned about confidence as a defense attorney, and a fascinating story about how...


Jan 7, 2020

Ross O’Lochlainn is a former engineer-turned-copywriter who has an incredible talent for building systems in your business that help you do better work, and make it easier to do.

 

He’s so confident in his systems that he built his entire business by getting paid on results rather than charging up-front fees –...